PESTEX 2026
Event identity & experience

[Massive hero image]

01 — THE BRIEF
What is PestEx?
What was the event?
What were you asked to do?

02 — THE PROBLEM
What needed solving?
What constraints existed?

03 — RESEARCH
Previous PestEx
BPCA brand
Audience
Venue
Competitors / references
Physical environment

04 — THE IDEA
Where did your concept come from?
[early sketches / references / moodboards]

05 — DEVELOPING THE SYSTEM
[iterations] Concept A Concept B Concept C
Why did you choose the final direction?

06 — BUILDING THE EXPERIENCE
Registration Hall graphics
Theatres
Maps
Stand graphics
Email
Print
Showguide
Badges

07 — THE FINAL EVENT
[big photography]

08 — REFLECTION
What worked?
What did you learn?
What would you change?